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Using Gleam To Create Photo Contests

Gleam offers a number of ways for you to incorporate photos into your contests. From running a simple photo upload contest, to photo voting, or even a photo #hashtag competition - Gleam offers a range of capabilities to make easy for you to execute beautiful campaigns.

This guide is broken down into various sections, feel free to skip to the most relevant part:

Accepting Images In Your Campaigns

Gleam has a number of different action types that allows your users to upload media into any campaigns that you create.

Indvidual Upload Types

These upload types allow you to award a single entry for uploading from a specific source. The advantage with these actions are that you can be very specific about where you want the photo to be uploaded from.

Raw File Upload

The File Upload action you can accept full high quality images, video or files from users devices (desktop or PC). They can simply upload it directly into the widget for a set amount of entries.

Select A Photo/Video From Facebook

The Facebook Photo Select action allows the user to select a pre-existing photo from Facebook.

You can also restrict photos to filter by a certain #hashtag.

Select A Photo/Video From Instagram

The Instagram Photo Select action allows the user to select a pre-existing photo from Instagram.

You can also restrict photos to filter by a certain #hashtag.

Select A Photo/Video From Twitter

The Twitter Photo Select action allows the user to select a pre-existing photo from Twitter.

You can also restrict photos to filter by a certain #hashtag.

Submit A Video From YouTube

The YouTube Submit Video action allows you to accept submitted videos into your contest. These can be videos owned by that person, or just videos they've found on YouTube.

Here's a sample campaign featuring each of the types above:

Photo Demo Competition

Multi Upload Types

There may be scenarios when you just want users to submit a single photo or video, but to give them option to submit it from a variety of sources.

Media Submit

The Media Submit action allows the user to choose from Facebook, Twitter, Instagram or File Upload when submitting their photo or video.

Here's a sample campaign featuring the Media Submit action;

Upload Media Example

Importing Media From Hashtags

For users with an active Gallery plan that allows #hashtag media you can also frictionlessly import media into your campaigns.

It's important to note that #hashtags can be imported into Competitions and also into a Gallery directly. Photo competitions should always import via a Competition campaign, otherwise you won't be able to pick winners.

There's 4 ways that you can import media from hashtags (and a few other sources):

Facebook Comment Import

If you are running a campaign on your Facebook page that requires users to submit a photo as a comment to a specific post then the Facebook Comment Import action allows you to import their photos to your Competition.

Facebook Tag Import

The Facebook Tag import method allows you to pull in images that users (or staff) have tagged your page in as entries. Please note, this is not the same a Posts to Page.

Instagram #hashtag Import

The Instagram #hashtag import method allows you to pull in images from Instagram that have a specific #hashtag in the description or comments.

Twitter #hashtag Import

The Twitter #hashtag import method allows you to pull in images from Tweets or Retweets that have a specific #hashtag in the message.

Building A Gallery To Display Your Media

If you want a way to show off submissions then you can connect your campaign to any Gallery that you setup. Navigate to the Import tab for the Gallery then select the campaign you'd like to import the photos from.

Once you've imported or pulled in #hashtag media into the Gallery you'll start to see it populate instantly. You can see a demo below.

View Demo Gallery

Enabling Voting And Sharing

There's options when setting up your Gallery to users to vote on their favourite images, you can also enable the ability to share photos on social media.

Picking Contest Winners

There's a few different ways that you can pick winners for photo contests.

Picking A Winner Randomly

At any point in time you can pick a winner from the Winners tab in the contest.

Picking A Winner Manually

If you're judging based on skill or voting you can also manually pick winners.

Various Tips & Tricks To Improve Your Photo Campaigns

There's various things that you can do to improve the success of your photo campaigns.

Allow Entries From Inside The Gallery

When setting up your Gallery that is connected to a competition there's an option to allow users to enter from the Gallery. This displays an Enter Competition button which loads the competition on click.

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