Use this Restaurant Referral Reward template to incentivise patrons to refer a friend to your restaurant and unlock a meaningful restaurant reward in return.
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Restaurant Referral Reward Template
Use this Restaurant Referral Reward template to incentivise patrons to refer a friend to your restaurant and unlock a meaningful restaurant reward in return.
Run a simple two-step flow where customers join your mailing list, refer friends, and receive their reward once a referral completes signup.
This campaign is built for restaurant referral growth through genuine word of mouth. Existing customers recommend your venue to family members and friends, you gain new diners, and loyal customers return to redeem their reward—creating a cycle of customer loyalty and repeat visits.
- Highlight the restaurant reward clearly, such as 15% off or a free appetizer.
- Remind users that their reward arrives via email once their referred friend signs up.
- Encourage sharing through social media, messaging apps, and QR codes on receipts.
- Promote the program year-round to keep word of mouth marketing active.
Template Benefits
- Encourage restaurant referral activity by rewarding customers who refer a friend.
- Turn loyal customers into promoters through organic word of mouth marketing.
- Bring new customers into your venue who already trust the recommendation.
- Drive repeat visits by offering restaurant reward incentives redeemable on the next bill.
- Build a growing email marketing list that supports long-term customer loyalty.
Best Use Cases
- Restaurants wanting a consistent flow of new diners through referral programs.
- Cafés, bars, and food trucks that rely heavily on local word of mouth recommendations.
- Venues offering a discount, free appetizer, or menu item to reward existing customers.
- Hospitality businesses launching loyalty program initiatives across the calendar year.
- Restaurants wanting a simple “refer a friend” flow that feeds into email marketing.
Recommended Actions
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Join Our Mailing List — Capture email addresses so you can deliver the referral reward and stay connected with customers.
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Refer A Friend — Allow customers to share referral links; once a referred friend signs up, the original customer becomes eligible for their restaurant reward.
Official Gleam Resources
- Restaurant Promotion Guide — Learn how restaurants can grow through repeat visits, referrals, and highly shareable campaigns.
Frequently Asked Questions
Promote your restaurant with giveaways, check-ins, and engaging visuals. Click to learn how Gleam can amplify your social reach.
Use a mix of in-store promotions, social media contests, and referral incentives. Click to see how Gleam connects them all.
Use themed events, giveaways, and content challenges to promote your restaurant. Click for creative campaign examples.
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How to Set Up the Restaurant Referral Reward Template
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Templates
Start from this template to launch your restaurant referral campaign quickly.
➡ Rewards Templates -
General
Name the campaign, define referral requirements, and configure Terms and Conditions and fraud controls.
➡ General Settings -
User Details
Collect email as a required field so you can send rewards, referral updates, and future promotions.
➡ User Details -
How to Redeem (Actions)
Add the Subscribe action and the Viral Share action, then configure referral tracking so rewards unlock only when a referred friend signs up.
➡ How to Redeem -
Reward (Coupon Delivery)
Set up discount rewards—such as 15% off the bill or a free menu item—and define expiry rules such as 30 days from delivery.
➡ Configure Reward -
Post-Redeem
Enable the Default Redemption Email so rewards are delivered asynchronously via email once referrals convert, and clearly explain this in your success messages.
➡ Post-Redeem Options -
Install & Promote
Share your referral program where your existing customers will see and use it.
Run in a Tab — Use a dedicated page to highlight your “refer a friend” benefits.
URL/iFrame — Share a direct referral link from social media, your website, and email marketing.
Embed on Your Site — Add the campaign to your loyalty program or rewards page.
QR Code — Place QR codes on menus, receipts, or takeaway packaging to make referrals effortless.
Linktree — Add the referral program to your bio so customers can refer friends from any platform.
Similar Templates
Use this Restaurant Referral Reward template to incentivise patrons to refer a friend to your restaurant and unlock a meaningful restaurant reward in return.