Use this Restaurant Photo Reward template to encourage customers to share food photos and meal photos at your venue in exchange for a discount code.
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Restaurant Photo Reward Template
Use this Restaurant Photo Reward template to encourage customers to share food photos and meal photos at your venue in exchange for a discount code.
Reward diners who upload foodie content from their visit, helping you collect authentic images that showcase your restaurant experience.
By asking patrons to share a photo reward post and submit it, you generate organic social proof while building a community of food lovers who actively promote your brand. These food photos not only reach wider audiences on social media, but can also be turned into a stylish social media wall or embeddable gallery on your website.
- Tell customers exactly what type of meal photos you want: dishes, ambience, group shots, or chef specials.
- Display QR codes or tabletop cards to make uploading easy.
- Offer attractive discount codes so more diners participate.
- Build a social media wall to showcase your best submissions on-site or online.
Template Benefits
- Incentivise customers to share foodie photos at your restaurant in return for discounts.
- Build a real-time collection of food photos that double as powerful social proof.
- Promote your restaurant’s atmosphere and dishes using authentic meal photos from real customers.
- Encourage repeat visits by offering a reward on their next purchase.
- Turn submissions into a social media wall or gallery to display on your website or digital screens.
Best Use Cases
- Restaurants wanting to boost visibility with user-generated meal photos.
- Cafés, bars, and eateries that benefit from showcasing their ambience, drinks, or plating style.
- Venues looking to build ongoing UGC campaigns using a social media wall.
- New openings wanting to build credibility quickly using authentic customer experiences.
- Hospitality groups looking to gather photos for menus, websites, and marketing materials.
Recommended Actions
- Share A Photo At Our Restaurant — Ask customers to upload a food photo or meal photo from Instagram, Facebook, or directly from their device to unlock their reward.
Official Gleam Resources
- Restaurant Promotion Guide — Learn how restaurants can increase visibility, bookings, and repeat visits through smart promotions.
- UGC Contest Tips — Discover strategies for collecting high-quality photos and user-generated content that supports your brand.
Frequently Asked Questions
A social media wall is a real-time display of user content from platforms like Instagram or Twitter, embedded on a website or screen to increase engagement and trust.
Social walls build trust and drive engagement by displaying real user content at events or in-store — turning your customers into marketers.
Promote your restaurant with giveaways, check-ins, and engaging visuals. Click to learn how Gleam can amplify your social reach.
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How to Set Up the Restaurant Photo Reward Template
-
Templates
Start from this template to launch your restaurant photo reward campaign quickly.
➡ Rewards Templates -
General
Name the campaign, set dates, and configure Terms and Conditions and fraud controls.
➡ General Settings -
User Details
Collect email to deliver the discount code and build a long-term list of diners.
➡ User Details -
How to Redeem (Actions)
Add the Media action, allow uploads from Instagram, Facebook, or direct upload, and define mandatory steps.
➡ How to Redeem -
Reward (Discount Delivery)
Set up your 15% discount reward and configure expiry, claim limits, and additional terms.
➡ Configure Reward -
Post-Redeem
Show the discount code immediately and send a confirmation email with instructions for redeeming during the next visit.
➡ Post-Redeem Options -
Install & Promote
Publish where diners will easily discover the offer.
Run in a Tab — Ideal for linking from menus or QR codes.
URL/iFrame — Share links from your social media and signage.
Embed on Your Site — Add to your website’s promotions or UGC page.
QR Code — Display on tables, receipts, or posters.
Linktree — Add as a quick-access link for social followers.
Similar Templates
Use this Restaurant Photo Reward template to encourage customers to share food photos and meal photos at your venue in exchange for a discount code.