Photo Submission Reward Claim Template

Offer instant discounts or other rewards to customers who complete a photo submission, turning user-generated content into a reliable source of social proof.

This template makes it simple to gather user-generated content (UGC) from social media posts and transform those branding images into visual content you can repurpose across your website, ads, and blog posts. As more customers share their experiences, you build trust with potential customers and improve conversion rates.

Template Benefits

• Incentivise high-quality photo submission entries with instant discount rewards.
• Collect branded photos that show your product or service in real-world situations.
• Build a library of user generated content UGC that can be reused as visual content across channels.
• Encourage customers to share social media posts that boost social proof and word of mouth.
• Turn every redeemed coupon into a measurable touchpoint in your broader marketing strategies.

Best Use Cases

• E-commerce brands rewarding customers who share photos of recent purchases on social media platforms.
• Lifestyle, fashion, fitness, or beauty brands that rely heavily on branding images and authentic visuals.
• Restaurants, cafes, and venues that want guests to share photos and feed your social media channels with fresh content.
• Product launches that need a burst of shared content and UGC creators supporting the announcement.
• Brands planning future blog posts, case studies, or ads using real customer imagery.

Recommended Actions

• Submit Media Action — Ask users to upload a photo of your product in action from Facebook or other supported sources, then reward them with a discount code once the submission is approved.

Integrations

• Facebook Giveaway App — Collect and reward photo submissions from Facebook, including optional hashtag filters, to capture highly shareable UGC from your existing audience.

Official Gleam Resources

• UGC Marketing Guide — Learn how to turn user generated content into a long-term marketing asset that influences purchasing decisions.
• UGC Contest Ideas — Explore types of user generated campaigns you can run to collect shared content at scale.

Once you have collected enough user generated content, you can showcase it using our Customer Reward Gallery template to create an interactive wall of social proof on your site.

Frequently Asked Questions