What’s the Smartest Way to Turn an Announcement Popup Into a Lead Generator?
Add a signup form or incentive—like a discount code—to your popup. For example, offer early access or product updates during a launch to convert interest into subscribers. Click to learn how Gleam helps turn product announcements into lead magnets.
Announcement popups are perfect for turning visitor attention into new leads. Instead of just displaying an update, you can embed a form offering early access, discount codes, or exclusive content.
For example, during a product launch or seasonal promotion, a popup can invite users to join your email list in exchange for a launch preview or time-limited coupon. This creates a win-win moment—your message is seen, and you collect valuable leads.
You can build a high-converting lead capture popup in seconds using Gleam’s announcement template, which includes fully customisable actions, styling, and targeting rules.
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What Kinds of Website Announcements Actually Help You Capture Leads?
Not all announcements are equal — some are perfect for driving opt-ins and sales. Click to see which announcement types convert visitors into subscribers.