Glossary

Marketing Terminology for Users

What’s the Difference Between a Lead and a Customer?

What Does “Conversion Rate” Mean?

What Is a Product Giveaway and How Can It Help My Online Store Grow?

What is Not Considered a Promo Code?

What’s the Difference Between a Personal and Business TikTok Account?

What’s the Point of “Targeting” in Marketing?

What is a Marketing Funnel?

What Does “Engagement” Mean on Social Media?

What is Growth Marketing and How is it Different from Traditional Marketing?

What’s the Difference Between a Business Model and a Growth Plan?

What is a Promo Code?

What's the Difference Between a Traditional Discount and a Tiered Coupon?

What Is a Hashtag?

How Do Hashtags Work?

What Is User-Generated Content?

What Is Growth Marketing?

What Is a Growth Marketer?

What Is Market Growth?

How Does Digital Marketing Help Business Growth?

What Is Organic Growth in Marketing?

What Is a Hashtag Campaign?

Why Should Startups Use Google Analytics 4?

What Are the Most Important GA4 Metrics for Early-Stage Businesses?

How Can GA4 Help Me Improve User Onboarding and Conversion Funnels?

What Are the Differences Between Events and Conversions in GA4?

How Do I Track Revenue and Purchases from Different Marketing Channels in GA4?

What Is A Giveaway?

What Is a Social Media Wall?

What Is Growth Hacking in the Context of a Startup?

How Can Startups Test Product Market Fit Before Launching?

Why Is the Early Stage Critical for Startup Success?

What Tools Can Help Track Conversion Rate Before Launch?

How Can Growth Hackers Measure Success in Pre-Launch Campaigns?

What Is a Personal Brand?

How Do You Create a Personal Brand?

How Do You Build Your Personal Brand?