Can Users Like a Facebook Page to Enter a Rewards Campaign?
Yes. Meta now allows rewarding likes and follows for a Facebook Page, so the Like on Facebook Action is back and you can use it as a way to claim a Reward.
- Open your Reward and go to the How to Redeem tab.
- Click Add a Way to Claim and choose Like on Facebook.
- Paste your Facebook Page URL and save.
Entrants have to visit your Page before they can complete it, and they sign in with Facebook, so you can look up their Facebook account later. We can't confirm the like automatically, though, and a Reward unlocks as soon as someone completes its methods. Use it for lower-value Rewards, or pair it with a method that asks for something you can check.
The Action's settings are in Facebook Actions.