Can Gleam Be Used as a Tool to Support Growth Marketing Efforts?
Here's what you can test.
- Referrals: Viral Share rewards entrants for bringing friends, and the Referrers report shows who drives entries.
- Lead capture: Capture popups with rules for URL, time on page, scroll and exit. Capture has an A/B Testing tab that shows conversions and significance.
- Offers: Rewards unlock coupons, downloads or links as people complete Actions.
- Reporting: see Top Users, Referrers and Locations. You can also connect Google Analytics 4 and email platforms.
You don't need developers for most of this. Compare approaches by copying a campaign and changing one thing. See Capture and Competitions.
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Can I Do a Cash Giveaway?
Cash giveaways are not against Gleam's Terms of Use, but we don't recommend offering cash prizes because the appeal is too broad and runs the risk of driving low-quality entries.