What Is a Crypto Airdrop?
A crypto airdrop is a promotional campaign used by blockchain projects to distribute free cryptocurrency tokens to users. These campaigns are designed to build awareness, grow communities, and reward early supporters.
Users typically qualify for an airdrop by completing simple tasks such as:
- Following the project on social media
- Joining a Discord or Telegram community
- Sharing a referral link
- Submitting a valid wallet address
Airdrops are often used during:
- New token launches
- Project rebrands or upgrades
- NFT releases
- Community growth phases
To securely collect wallet addresses during an airdrop campaign, you can use the Crypto Wallet Address Action. This allows participants to submit their ETH, BTC, or other supported wallet addresses directly inside the campaign.
Wallet submissions collected through this action are stored securely for off-chain distribution. After the campaign ends, you can export the wallet list and distribute tokens manually or via smart contract.
If you want to launch quickly, you can start with a ready-made crypto airdrop template designed specifically for token distribution campaigns.
For more background, see Coinbase’s explainer on crypto airdrops and Wikipedia’s definition of cryptocurrency airdrops.
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What Is a Crypto Giveaway?
A crypto giveaway offers tokens or NFTs in exchange for actions like follows or referrals. Click to learn how to launch your own campaign securely.