How to Grow a Shopify Store

Use giveaways, lead capture forms, email marketing, and social media promotions to grow your Shopify store and convert more traffic.

Growing a Shopify store requires a mix of traffic generation and smart conversion tactics. Start by bringing more users to your store using content marketing, influencer partnerships, and paid ads. But traffic alone isn’t enough — you need tools that turn visitors into subscribers and customers.

Gleam helps Shopify store owners by adding lead capture popups, running product giveaways, and rewarding customer engagement. You can use Capture forms to collect emails, offer discount codes, or trigger popups on exit intent — helping reduce bounce and cart abandonment.

Product-based giveaways using Gleam’s Shopify-compatible templates are also effective. They increase brand visibility and allow you to build an email list you can re-market to via Klaviyo, Mailchimp, or other email platforms.