What Is an Event Registration Popup and How Does It Improve Registrations?

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An event registration popup prompts users to sign up directly on your site. Click to learn how it converts visitors into confirmed attendees.

An event registration popup is a real-time form that appears on your website, designed to convert visitors into event signups. It typically includes fields like name and email, capturing interest while users are still engaged.

By removing friction and placing your CTA directly in front of your audience, you can significantly increase confirmed registrations — especially when used with timing or behavior-based triggers.

You can create this using the Gleam Captures App, which supports email capture and smart targeting for event-focused campaigns.