How do Organisation Accounts differ from Business Accounts?
Organisation Accounts on TikTok are a new option for nonprofits and advocacy groups, while Business Accounts are designed for brands and companies focused on advertising and analytics.
TikTok introduced Organisation Accounts as a third account type alongside Personal and Business. Organisation Accounts are tailored for nonprofits, advocacy groups, and social impact campaigns. They include specific features like:
- Access to TikTok's Social Impact Hub
- Donation stickers and fundraisers
- Profile categorization as a nonprofit
- Educational resources for mission-driven content
In contrast, Business Accounts focus on advertising and commerce, offering tools like the TikTok Ads Manager, advanced analytics, commercial music access, and website link options.
While both account types are public and geared toward professional use, Organisation Accounts are specifically optimized for social causes rather than commercial marketing.
Gleam.io can support both account types with campaigns that drive awareness, followers, and meaningful engagement—whether you're promoting a product or a cause.
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Does TikTok still offer Creator Accounts?
No, TikTok has phased out the separate "Creator Account" type. However, users with Personal Accounts can still access creator tools and monetization features.