How Do Twitter Giveaways Work?

Twitter giveaways are a type of social promotion where people enter by engaging with a tweet — usually by retweeting, following, liking, or replying. The host sets a deadline and eligibility criteria, then selects a winner at the end, often using a random draw. It's important to state your rules clearly to ensure fairness and compliance with platform guidelines. Tools like Gleam or Twitter Picker can help collect valid entries and automate winner selection.