Iowa Contest and Sweepstakes Laws

Yes, a business can run a giveaway in Iowa, but Iowa expects it to be occasional and to show its dates. Iowa Code § 725.12 allows promotions that are clearly occasional and ancillary to your main business.

  • Iowa presumes a promotion isn't occasional if it runs for more than 90 days within a one-year period.
  • The promotion's effective dates must be clearly stated on all promotional materials.
  • Iowa has no special sweepstakes registration or bonding rule in the statutes we checked.

Beyond these points, the general US rules on free entry and clear official rules likely apply.

Gleam generates Terms & Conditions for every Competition. Tick A Purchase or Donation is Required to Complete This Action on any paid Action and Gleam adds a free entry alternative. On the Pro Plan and above, Restrict Entries by Location can limit entry to the US, but it works by country, not state. To leave out a state, add the State field on the Pre-Entry tab and name the excluded states in your terms.

This isn't legal advice. Check your promotion with a lawyer licensed in Iowa before you launch.

Sources:

What Does “No Purchase Necessary” Actually Mean?

It means you can't make people buy anything to enter a sweepstakes. If a purchase is part of entering, you need a free alternative method of entry (AMOE).

See Next Article

Virginia Contest and Sweepstakes Laws

Virginia's gambling law covers any bet of money or value for a chance to win, so a giveaway with free entry keeps you outside it.