How Do I Promote an Expression of Interest Waitlist Effectively?

Question

Accepted Answer

Use social media, strong CTAs, and referral tools. Click for proven ways to promote your waitlist and increase qualified leads.

To promote your waitlist effectively, combine strong calls to action with targeted outreach. Use social channels like X, LinkedIn, and Instagram to build anticipation and direct traffic to your EOI popup.

Partner with influencers, run early-access contests, or offer bonuses to users who refer others. Gleam’s referral system and Capture App help automate this process.

Clear messaging — like “Be First to Know” or “Join the Beta” — drives urgency. Always track performance using UTM parameters or email platform integrations.