Can I Use Survey Data for Email Marketing?

Q: Can I Use Survey Data for Email Marketing?

Yes — with consent, survey data can be added to your email tool for personalised campaigns. Click to see how Gleam integrates with your favourite CRM and ESPs. When users opt in, you can pass their responses into your CRM or email tool to personalise follow-ups and trigger segmentation. Gleam integrates natively or via Zapier with tools like: Mailchimp MailerLite Klaviyo HubSpot You can also start your survey campaign using Gleam’s Questions Action and sync data to custom fields.

Published on June 26, 2025

When users opt in, you can pass their responses into your CRM or email tool to personalise follow-ups and trigger segmentation.

Gleam integrates natively or via Zapier with tools like:

Mailchimp MailerLite Klaviyo HubSpot

You can also start your survey campaign using Gleam’s Questions Action and sync data to custom fields.