What Is Email Marketing?
Email marketing is using emails to connect with prospects or customers—nurturing relationships, promoting offers, and driving actions.
Email marketing involves sending targeted messages to a list of subscribers to build relationships, share content, and drive engagement or sales. It's a key tactic for nurturing leads and turning them into loyal customers. Tools like Gleam Capture help you grow your email list efficiently through giveaways and lead magnets.
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How Can Email Marketing Fuel Your Overall Inbound Strategy?
Email marketing supports inbound growth by nurturing leads, educating prospects, and converting them into customers.