What Are the Benefits of Embedding an Instagram Feed on My Site?

Displaying your Instagram feed on your site provides several marketing advantages:

  • Social proof: show real customer experiences and feedback.
  • Fresh content: your site updates automatically with each new post.
  • Visual engagement: strong imagery keeps visitors browsing longer.
  • Cross-channel growth: increase Instagram followers from web traffic.

According to the UGC Marketing Blog, embedding authentic social content enhances credibility and drives conversions by humanising your brand.