How to Do a Giveaway at an Event

In-person events are a prime opportunity for running giveaways that engage attendees and collect qualified leads. Set up a branded entry form on a tablet, kiosk, or screen at your booth using Gleam. You can also generate a QR code that links directly to your giveaway landing page.

Offer a prize relevant to the event’s theme or your product to capture attention. Keep the entry process short, typically just name and email, and make sure signage explains how to enter quickly. Using Gleam ensures you collect verified data and don’t lose entries to messy pen-and-paper systems.

Post-event, export leads from your Gleam dashboard or send them directly to your CRM. You can even run a follow-up campaign offering everyone who entered a thank-you offer or incentive to re-engage.