Can I Use These Brick and Mortar Campaigns for Hybrid Retail (Online + Offline)?

Question

Accepted Answer

Yes. Gleam lets you run hybrid campaigns that collect leads in-store and online—perfect for modern retail strategies. Expand this FAQ to learn how to connect your physical and digital presence.

Modern retail is both online and offline. With Gleam, you can combine in-store visits, social actions, and email collection in a single campaign.

For example:

Ask users to follow your socials online
Visit your shop to scan a QR code
Join a referral loop after their purchase

Run hybrid campaigns from templates like this Facebook Check-in Contest or fitness-based store giveaway.