What Are Effective Prize Ideas for a Father's Day Giveaway?

The best prize is one your customers' dads would actually want, and ideally something you sell. A few that suit most brands:

  • A grooming kit or a bundle of your bestsellers ("Dad's Starter Pack")
  • BBQ, camping or fishing gear for outdoor brands
  • Gadgets, smart home kit or gaming accessories for tech brands
  • An experience, like sports tickets, a brewery tour or a weekend away
  • Something personalised, like engraved gear
  • Store credit with you rather than a generic gift card

A generic prize (cash, a gift card for somewhere else, the latest phone) attracts anyone, including prize hunters who'll never buy from you. A prize from your own range means the people entering already want what you sell, so your new list is worth more after the giveaway ends.

Free plans allow 3 prizes per Competition, so if you're giving away a bundle, list it as one prize.

If you're an outdoor brand, our camping giveaway template is a ready-made starting point:

  View Template

Father’s Day giveaway ideas and seasonal prize inspiration

  Explore More Father’s Day Giveaway Ideas

See Next Article

What Are Some Good Sales Contest Ideas?

Reward orders with entries, give bonus entries for referrals, run a customer photo contest, or offer VIP early access. Keep a free way to enter.