When Should I Show a Full Screen Overlay?

Timing is critical for full screen overlays. Best practices include:

  • Exit intent: Trigger when users are about to leave your site.
  • Scroll depth: Show after users reach 50% of the page.
  • Timed delays: Appear after 5–10 seconds on page.
  • Campaign entry points: Show on landing pages tied to promotions.

All of these options can be configured in Gleam using the Behaviour Rules Guide.