What Is the Best Way to Test Products From a Website?
To run a product test campaign directly from your website:
- Use the Free Sample Reward Template to automate sampling sign-ups.
- Collect participant details via an embedded form or popup.
- Require light engagement actions (e.g., subscribe, follow, or share).
- Send a confirmation email and ship the free sample or product trial.
- Follow up post-delivery to collect reviews and user feedback.
As HubSpot notes, combining trials with engagement actions maximises ROI by ensuring samples go to genuinely interested customers.