What Is Abandoned Cart Recovery?

Q: What Is Abandoned Cart Recovery?

Abandoned cart recovery is the process of re-engaging customers who added products to their cart but didn’t finish checkout. Abandoned cart recovery refers to the tactics used to bring back customers who left items in their cart without purchasing. Strategies often include: Reminder emails or SMS messages. On-site popups to encourage checkout. Incentives like discount codes or free shipping. With Gleam, you can run a Shopping Cart Abandon Capture campaign to engage users in real time before they leave.

Published on September 29, 2025

Abandoned cart recovery refers to the tactics used to bring back customers who left items in their cart without purchasing.

Strategies often include:

Reminder emails or SMS messages.
On-site popups to encourage checkout.
Incentives like discount codes or free shipping.

With Gleam, you can run a Shopping Cart Abandon Capture campaign to engage users in real time before they leave.