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FAQsPlatform IntegrationsCommunity PlatformsWhat Is Kickstarter and How Does It Work?

What Is Kickstarter and How Does It Work?

Published on May 14, 2025; Updated on July 10, 2025

Kickstarter allows creators to raise funds by offering rewards in exchange for pledges from backers. To succeed, you’ll need a compelling idea, clear pitch, and a plan to drive traffic. Many creators use tools like Gleam’s pre-launch templates to build hype, grow a list, and launch to a warm audience.

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How Do You Create a Kickstarter Campaign?

To create a Kickstarter campaign, you need an idea, a funding goal, and a compelling pitch with visuals and rewards.

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