What Are the Best Gleam Templates for Driving Facebook Engagement?
The Facebook Giveaway template fits most Pages best. It's built around sending entrants to your Page, which suits any business, and you can add other Facebook Actions to it. The others suit narrower goals:
- Facebook Giveaway and the basic Facebook Giveaway send entrants to your Page.
- Facebook Check-In Contest suits local businesses. We can't see entrants' posts any more, so a check-in isn't verified.
- Messenger Subscriptions grows your Facebook Messenger audience.
Pick one, then adjust the Actions on the How to Enter tab. Visit a Page sends entrants to your Page. Like on Facebook can sit alongside it as an optional Action, but we can't verify a like automatically, so check winners by hand.
Keep to Meta's rules. A promotion can't require or reward sharing, reposting or tagging others, so leave that out of any template's instructions. Our Facebook Giveaway Rules guide explains what's allowed.
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What Happens If You Buy Facebook Likes?
You get likes from fake or inactive accounts that never engage, your engagement rate drops, and Meta's Spam policy bans buying likes.