Does Hiding Likes on Instagram Affect Engagement?

Hiding likes doesn’t significantly impact engagement, according to Instagram. Focus on content that sparks real interactions and shares. Click to explore what Instagram’s data says about engagement and visibility.

Instagram’s head, Adam Mosseri, has stated that hiding like counts is about giving users more control, not changing the algorithm. Internal studies show no major impact on engagement overall — some users see a rise, others a drop.

Instead of focusing on like metrics, double down on building community. Respond to comments, post consistently, and prioritize story formats and reels, which are heavily promoted.

Engagement is best driven through authentic content and interactive campaigns like Instagram giveaways, where users are encouraged to comment, share, or follow to enter.

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Can I Buy Instagram Likes to Boost My Posts?

Buying likes is risky and discouraged. It hurts reach, looks fake, and violates Instagram’s policies. Focus on real engagement strategies. Click to learn how to grow real likes using giveaways and interactions.