Do Facebook Giveaways Need Special Rules?
Facebook’s promotion guidelines cover rules for giveaways, contests, and advertising to ensure compliance and fairness. Tap to learn how to stay compliant when using Gleam.
Facebook’s promotion guidelines outline the rules for running giveaways, contests, and sweepstakes on the platform.
To stay compliant, you must:
- Include official terms and eligibility criteria
- Clearly release Facebook from any association with the promotion
- Avoid using personal timelines or friend tagging as entry methods
- Follow Facebook’s ad policies when promoting contests with paid ads
Failing to meet these requirements can result in ad rejection or account limits.
If you are running a Facebook giveaway with Gleam, we recommend:
- Adding a link to your full contest rules inside the widget
- Using Gleam’s template for Facebook giveaways to ensure the setup is compliant
- Avoiding any actions that violate Facebook's terms, like forced tagging
➡️ For a complete breakdown, read our Facebook Promotion Guidelines blog post
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Do I Need Official Rules For A Facebook Competition?
Yes, Facebook requires you to provide official rules and eligibility terms for any competition or promotion.