What Is Bluesky and How Does It Work?
Bluesky is a decentralized social platform built on the AT Protocol. It gives users full control over feed algorithms and content moderation. Click to learn why creators are flocking to this growing platform.
Bluesky is a decentralized social media network built on the AT Protocol — an open framework designed to give users algorithmic choice and content control. It was launched as a public benefit corporation to offer an alternative to centralized, ad-driven platforms like Twitter/X.
Users can select or create custom feeds, control moderation settings, and own their social identity across platforms. This makes it attractive to users who value transparency, privacy, and portability.
You can run Bluesky giveaways using Gleam to attract followers and reward engagement.