How to Do a Giveaway on Twitch
To run a Twitch giveaway, announce your prize during a stream, ask viewers to complete actions like chat participation, and use Gleam to track verified entries or draw winners live.
Twitch giveaways are a great way to reward live viewers and encourage audience growth. During your stream, let viewers know about the giveaway and what they need to do to enter — this could be typing a specific keyword in chat, following your channel, or completing actions outside of Twitch.
You can use Twitch-integrated bots for simple chat entries, but for verified actions — like subscribing to your YouTube or joining a mailing list — Gleam is ideal. It allows you to track off-platform actions and embed a giveaway link in your stream overlay or chat.
For multi-step campaigns, use Gleam’s Twitch Giveaway Template to build a landing page where users can enter securely and fairly.