Michigan Contest and Sweepstakes Laws

Contests and sweepstakes are legal in Michigan if they are carefully structured to eliminate either chance or consideration. Transparency and compliance with state consumer laws are required

In Michigan, contests and sweepstakes are permitted as long as they are structured to avoid the elements that define an illegal lottery. A lottery in Michigan consists of prize, chance, and consideration. To comply, sweepstakes must eliminate consideration by offering a Free Alternative Method of Entry (AMOE), and contests must rely on skill to remove the element of chance.

Michigan law emphasizes fair disclosure under the Michigan Consumer Protection Act. Sponsors must clearly communicate all material terms, including eligibility requirements, methods of entry, odds of winning, and prize descriptions. Sweepstakes promotions must not require a purchase or payment to participate or win, and all participants must be treated equally regardless of how they enter.

Charitable gaming, such as raffles conducted by nonprofits, is regulated separately by the Michigan Gaming Control Board. Private promotions by businesses must comply with both Michigan’s gambling prohibitions and consumer protection laws, ensuring transparent, fair, and non-deceptive promotional practices targeting Michigan residents. Sources:

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Minnesota Contest and Sweepstakes Laws

Contests and sweepstakes are legal in Minnesota if they are structured to eliminate either chance or consideration. Full disclosure of rules and compliance with state consumer laws are required.