How Do I Attract the Right Target Audience to My Giveaway?
Offer relevant prizes and use targeted actions—like visiting your niche landing page or subscribing to a focused email list.
To attract the right audience, your giveaway should appeal specifically to your customer persona. Use niche-relevant prizes and Gleam Capture to segment leads based on where they came from or how they entered. You can also use Gleam Competitions to create specific entry actions that pre-qualify users, like visiting a category page or answering a question.
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What Is Email Marketing?
Email marketing is using emails to connect with prospects or customers—nurturing relationships, promoting offers, and driving actions.