Can I Use Gleam for B2B Lead Generation?
Yes—Gleam works for both B2B and B2C lead generation strategies. Learn how businesses use Gleam to scale quality pipelines.
Gleam is built for B2B as well as DTC and ecommerce. You can:
- Embed lead gen forms on SaaS landing pages
- Offer gated content downloads
- Trigger forms after scroll or inactivity
- Send qualified leads directly to HubSpot, Salesforce, or Sheets
By adding contextual fields and audience filters, you can align your B2B form strategy with marketing automation and pipeline tracking.
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How Do I Nurture Leads After Capturing Them With Gleam?
Send leads to your email tool or CRM and follow up with tailored content. Expand to learn how Gleam fits into your lead nurturing flow.