What Difference Makes an Embedded Blog Signup Form from a Popup Form?

An embedded blog signup form sits within your post content, offering a natural way to collect emails without disrupting the reader. Expand this FAQ to understand how it compares to a popup form and when to use each.

An embedded blog signup form is a static opt-in element placed directly within your blog content — usually between paragraphs, at the end, or in the sidebar. It blends into the reading experience and allows users to subscribe without being interrupted.

This differs from a popup form, which appears based on triggers like scroll, time delay, or exit intent. Popups are great for urgent messages or promotions, while embedded forms work best for long-form content or evergreen posts.

You can custom place an embedded form inside your blog layout using Gleam’s flexible setup options.