What Are Some Innovative Marketing Strategies for Startups?
Innovative marketing strategies for startups include referral incentives, viral giveaways, micro-influencer outreach, and tool-based lead magnets.
Innovation comes from testing what bigger brands ignore. Launching a viral competition, building a free SEO tool, or running a giveaway through a niche community are all proven methods. Gleam helps startups implement these strategies with Contest Apps and referral tools built to grow audiences fast.