What Is an App Recommendation Giveaway?

An app recommendation giveaway encourages users to promote your app by sharing it with friends or on social media. This type of campaign leverages word-of-mouth to drive downloads and trust, especially in early growth stages.

When participants recommend your app, it reaches a more qualified audience—friends and followers who are more likely to listen. These giveaways work well for mobile games, lifestyle apps, productivity tools, and more.

You can run a recommendation giveaway using Gleam’s pre-built template, which includes viral sharing, referral rewards, and full analytics tracking.