What Type of Brands Should Run Summer Giveaways?

Question

Accepted Answer

Brands in travel, fashion, fitness, food, and entertainment benefit most from summer giveaways. Click to see which industries can gain the most from this seasonal strategy.

Summer giveaways are a fit for any brand that can tie their offer to outdoor, leisure, or seasonal themes. Great candidates include:

Travel & Tourism: Hotels, travel guides, booking partners
Fashion & Apparel: Swimwear, accessories, summer outfits
CPG & Food: Beverages, snacks, outdoor cooking gear
Health & Fitness: Supplements, workout gear, active lifestyle brands

Giveaways increase brand recall, drive seasonal demand, and create touchpoints for future retargeting.