How Can I Promote My Giveaway During a Stream?
The most effective way to promote a giveaway during a stream is to mention it naturally throughout your broadcast. Introduce it at the start, remind viewers during transitions, and highlight it again before major moments such as gameplay milestones or Q&A segments.
To keep the campaign visible and easy to access:
- Add a
!giveawaybot command that drops your campaign link in chat - Use on-screen overlays to display the giveaway URL
- Pin the campaign link in your chat panel
- Share reminders on X, Instagram, or Discord during the stream
Using a short Gleam URL makes it easier for viewers to type or click quickly without disrupting their viewing experience.
You can also structure your giveaway around platform-specific actions.
Using Discord Actions, you can:
- Reward users who log in with Discord
- Award entries for joining your server
- Reward server boosts
- Grant entries based on specific server roles
These actions are useful for converting viewers into long-term community members. During a stream, you can encourage viewers to join your Discord to unlock bonus entries or exclusive perks.
Using Twitch Actions, you can:
- Reward viewers who log in with Twitch
- Award entries for following your channel
- Offer bonus entries for redeeming Channel Points
- Run subscriber-only entries (with legal free-entry alternatives where required)
Channel Points actions are especially powerful during live streams because viewers can redeem rewards directly from chat, then return to the Gleam widget to claim their entries.
By combining live promotion with Twitch and Discord actions, you turn passive viewers into active participants while growing both your stream and your community server.