What Is More Cost-Effective: a Survey Contest or a Regular Survey?
Survey contests cost less per response and generate better quality leads compared to cold surveys. Click to see how you can drive insights and grow your list at the same time.
Traditional cold surveys rely on outbound traffic or paid panels, which can be expensive and yield low engagement.
By contrast, a survey giveaway using Gleam incentivises users to submit genuine responses, opt into your list, and even refer friends — lowering your cost per lead and increasing data quality.
You also retain control over targeting and can repurpose entries for future campaigns, making this approach far more ROI-friendly.
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How Do I Track Referrals in a Giveaway?
Gleam creates unique referral links and tracks new entries tied to each participant. Click to expand and learn how viral sharing is measured.