How to Run a Survey With Gleam

Getting people to see your survey is a challenge, nevermind getting people to spend time to participate and complete them.

Gleam makes it easy by helping you run awesome campaigns where you can give out rewards or prizes in exchange for responses.

These campaigns are a fantastic way to achieve high engagement rates and valuable insights.

Gleam Rewards allows you to incentivise users to complete a survey by offering discounts, coupon codes, or other perks. This is an effective way to drive engagement, gather valuable insights, and even boost sales.

You can set it up easily by either:

Using an external survey tool like Typeform and connecting it to Gleam to automatically validate responses.

Hosting the survey directly within Gleam using built-in question types like multiple choice or image selection.

For extra security, you can require a completion code from the survey before users can claim their reward by using the secret code action.

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Use a giveaway to incentivise survey participation by offering users a chance to win a prize.

Unlike rewards, which provide something to every participant, giveaways are ideal for creating excitement with fewer prizes while still driving engagement.

To verify responses, it works pretty much exactly the same as Rewards:

• Use Typeform integration or the question action to automatically validate survey submissions.

• Require a Secret Code from the survey’s completion page before granting entries.

You can even boost engagement more by offering bonus entries for actions like coming back to complete more actions each day, or sharing, following, or referring friends through Gleam's Viral Share feature

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Popups, notifications, or bars are a great way to direct website visitors to your survey, whether it’s part of a rewards campaign, a giveaway, or a standalone feedback form. They catch attention without disrupting the user experience and can be customised to fit your campaign goals.

With Gleam’s Captures app, you can create eye-catching popups that link directly to your survey.

You can also promote incentives like coupon codes or giveaway entries to make the offer more appealing.

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To maximise responses, make your survey impossible to miss. Share it across your channels to reach as many people as possible:

• Post it on social media to engage your followers.
• Send an email to your list with a clear call-to-action.
• Add it to your website for easy access.
• Use Gleam’s Viral Share Actions to let participants refer friends for extra rewards or entries.

By combining clever promotion with Gleam’s tools, you’ll not only gather more responses, but also boost engagement and even drive sales in the process!