Sticky vs Floating Popup: Which Is Better?

Sticky popups: remain in a fixed position, such as the bottom bar, and are best for persistent CTAs like “Subscribe” or “Chat.”

Floating popups: follow users as they scroll, maintaining subtle visibility without being locked to one spot.

Which is better depends on your goals:

• Use sticky popups for evergreen actions like email capture.
• Use floating popups for time-sensitive promotions or subtle sales nudges.

Both can be built in Gleam depending on your desired level of visibility and user experience.