Should a Full Screen Overlay Disappear, and When?
Yes. A full screen overlay should close the moment someone asks it to, and it shouldn't come back once they've closed it or signed up.
Gleam does most of this for you. Every new Capture starts with two exclude rules on the Targeting tab, Existing Subscribers and Closed Capture, so people who've signed up or closed it don't see it again.
On top of that:
- Don't show it on page load. Click Add New Rule and add Time On Page, Scrolled % Of Page or On Exit.
- Add Times Shown to cap how often anyone sees it, per visit or ever.
- Keep both default exclude rules in place unless you have a reason to remove them.
A full screen overlay covers everything, so it's the format where a hard-to-find close button costs you the most goodwill. Every rule is in Capture Rules.
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How Do I Install a Giveaway Popup on My Website?
Install a Gleam giveaway popup with one line of code from the Capture Installation Guide. Click to see how it works.