Marketing Guides
Contest Promotion
Running a contest is only half the job. Promoting it well is what drives the entries. These guides show you how to promote a contest, giveaway or sweepstakes across every channel: social media, email, partnerships, influencers and contest promotion websites.
Whether you are promoting a giveaway on Instagram, Facebook, YouTube or your own website, you will find a step-by-step playbook below. Pair them with Gleam Competitions to capture entries, reward sharing, and turn promotion into measurable audience growth.
Why Your Gleam Campaign Isn’t Getting Enough Entries (And How To Fix It)
Learn how to increase giveaway entries with simple fixes to your prize, entry flow, and promotion strategy using Gleam.
How To Promote a Fitness Business With Gleam
Promote your fitness business with awesome giveaways, rewards, user-generated content, and more!
How To Run A Twitter / X Contest
Learn how to run a successful Twitter / X contest with this helpful guide.
How to Run a Pinterest Contest
Get your hands on this simple guide to help you run a successful Pinterest contest. Get started in just 5 minutes.
How to Run Instagram Contests
How to run an Instagram contest: the rules, entry actions, contest ideas, and picking a winner fairly with Gleam.
How to Partner With Influencers To Run Campaigns
Partnering with influencers can help boost your campaigns & expose your brand to a new audience. Find out how to use Gleam to run campaigns with influencers.
How to Promote Your YouTube Contest
Learn everything you need to know about promoting your YouTube contests with our helpful guide.
How to Promote Your Contest on Your Website
Learn everything you need to know about promoting a contest or giveaway on your own website with our helpful guide.
Contest Promotion Websites
Trying to get more exposure for your contests? Check out our list of free to use contest promotion websites.
How Do I Promote My Instagram Giveaway?
How to promote an Instagram contest or giveaway: bio links, Stories, cross-channel promotion, and driving more entries with Gleam.
How to Promote Your Contest on Facebook
Learn everything you need to know about promoting a contest or giveaway on Facebook with our helpful guide.
How to Run a Facebook Contest
Learn everything you need to know about running a successful Facebook contest or giveaway with this helpful guide.
How to Promote Your Online Contest
So you've created a contest & now you're getting ready to launch it to the world. We'll take you through some of the key strategies for promoting your contest.
From your first giveaway to a full sweepstakes campaign, Gleam helps you capture entries, verify actions and reward the sharing that spreads your contest further. Start free or browse giveaway templates to launch in minutes.