Coupon Action

The Coupon action gives entrants a coupon code, download or link once they've unlocked it by completing your other actions.

Add a Coupon action to a Competition or Reward to give entrants a coupon code, download or link once they unlock it. It's great for tiered rewards, or for giving entrants a reason to complete more of your actions.

Note

Coupons aren't an entry method, so unlocking one doesn't earn any entries.

Gleam interface showing the Unlock a Coupon action settings
  • Coupon description: what the coupon is for, shown above the code
  • Coupon Reveal: reveal the coupon with a button click, or automatically once it's unlocked
  • Type: a coupon code, a download or a link
  • Code(s): one code shared by everyone, or a list of single-use codes (type them in, or upload a list)
  • Number of Claims: how many times a single code can be claimed. Each claim counts towards your plan's monthly claims
  • Actions Required: how many other actions entrants must complete to unlock the coupon

See who claimed your coupons on your campaign's Claims tab. Your Rewards page shows how many claims you've used across all your Competitions and Rewards.

Gleam interface showing claims tab
Gleam widget showing a locked coupon with a Get Coupon button

Entrants see how many coupons are left. Once they've logged in and unlocked it, they can reveal the code and copy it. When no claims are left, the action is disabled.

There are 2 ways to reveal a Coupon:

When you use the Coupon action you can choose to offer either Coupon Codes, Downloads, or Links.

You can choose which option you want to offer in the dropdown menu under Type when you're setting up your Coupon action.

Gleam interface showing coupon tab with type dropdown

Coupon Codes allow you to offer redeemable codes that can be used at your store. You can use Coupon Codes to offer discounts on particular products, storewide sales, free shipping and much more.

Gleam widget with coupon code

With Downloads you can let users unlock exclusive content from within your campaign by redirecting users to a download link once they unlock it. Downloads are perfect for offering exclusive songs, videos, or reports.

Gleam widget with download button

The Link coupon type allows you to redirect users to a specific URL once they unlock the coupon. You can use these links to send users to gated content and insider deals, or directly to your store with a pre-programmed discount automatically applied to their cart.

Gleam widget with claim button

Coupons aren't an entry method. They unlock as entrants complete your other actions, so your campaign needs at least one action that awards entries.

Yes. You'll need a Business Rewards plan or any Full Package plan.

Every coupon unlocked counts as 1 claim, and comes off the claims in your Rewards plan.

The Giveaway Coupon Unlock template uses a Coupon to drive sales.

See Next Article

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