How to Run a Super Bowl Prediction Contest

  1. Start from the Super Bowl Prediction Contest template. It comes with an Answer a Question action for the score guess, plus Subscribe and Viral Share.
  2. On the Setup tab, set Ends to before kickoff, so nobody can guess once the game has started.
  3. On the How to Enter tab, open Answer a Question. Ask for the final score and use Instructions to show the format, like "Team A 24, Team B 21". Under Advanced, switch on Mandatory.
Gleam Answer a Question action settings showing the Question, Instructions, Validate Answers and Mandatory options
  1. Add your prize and number of winners on the Prizes tab.
  2. After the game, check the guesses on the Actions / Entries tab, or export them.
  3. Pick winners on the Winners tab. Because winning depends on a correct guess, select them manually from the correct entries. We audit manual draws, so keep a record of how you chose.

Decide before launch what happens if several people get it right, or nobody does (closest guess, or a random draw among them), and put that in your terms under Additional Terms.

How manual draws work is in Selecting Manual Winners.

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How Do I Reward Real Shoppers Using Receipt Secret Codes?

Print a single-use Secret Code on each receipt or packing slip, have shoppers redeem it in your campaign and reward them with bonus entries.