Can I Combine a Secret Santa Giveaway with Other Holiday Campaigns?

Yes. Keep one Secret Santa Competition as the place everyone enters, then use its actions and settings to point entrants at your holiday sale, gift guide and emails.

  1. Send entrants to your gift guide. Add a Visit Action on the How to Enter tab that links to your holiday collection or gift guide.
  2. Reward people who read your holiday emails. Hide a code in each email and add a Secret Code Action for it. You can change the Entry Interval so entrants can come back for each new code. Secret Codes need the Hobby Plan or above.
Gleam Secret Code action settings showing Instructions, Secret Code, Mandatory and the Entry Interval dropdown
  1. Keep entries coming through December. Add a Viral Share Action so entrants earn bonus entries for every friend they bring.
  2. Send them to your sale after they enter. On the Post-Entry tab, switch on Post Entry Redirect and add your holiday sale URL.

Every promotion should push to the same Competition link. If your email, social posts and site each send people to a different giveaway, entries get split and nobody knows which one to enter.

Our contest promotion guide covers how to line up your channels so they all point to one entry page.

Plan your end date before Christmas, so you've got time to draw winners and ship prizes before the big day.

See Next Article

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