Can You Run a Contest on TikTok?

Q: Can You Run a Contest on TikTok?

Yes, TikTok contests are allowed with the right structure. Click to learn how to run a compliant campaign with Gleam. You can run a contest on TikTok by asking users to post videos using a hashtag, follow your account, or comment on a video. Be sure to provide clear rules in your bio or post caption. Gleam helps you manage TikTok contests externally by using Visit Actions , Secret Codes , or even Bonus Entries after the user completes a TikTok challenge. This ensures transparent entry tracking and fair winner selection.

Published on July 24, 2025

You can run a contest on TikTok by asking users to post videos using a hashtag, follow your account, or comment on a video. Be sure to provide clear rules in your bio or post caption.

Gleam helps you manage TikTok contests externally by using Visit Actions, Secret Codes, or even Bonus Entries after the user completes a TikTok challenge. This ensures transparent entry tracking and fair winner selection.