Do I Need to Include AMOE in International Giveaways?

AMOE (an alternative method of entry) matters when entering requires a purchase or payment. If entry is free, you don't need one.

For paid entry, requirements differ by country. We track these:

Country AMOE required?
United States Yes
Canada Yes
Germany Yes
Argentina Yes
Australia No, but permit rules can apply
UK No
New Zealand No
Belgium No
Austria No

In Gleam, you don't need to manage this by country. On any Action that needs payment, such as a Custom Action, switch on A Purchase or Donation is Required to Complete This Action. We add a free entry alternative to your Terms & Conditions and only show it to entrants in countries where it's required. Entrants who use it get the same entries as someone who paid.

For a global campaign, still check local rules for prize permits and age limits. This isn't legal advice, and laws change.

See Actions That Require Payment and No Purchase Necessary.

See Next Article

Are There Any Regulations to Run Online Sweepstakes on Social Media Platforms?

Yes. Instagram and Meta set promotion rules, and local law applies on top.