What Are Games of Skill?
Games of skill are contests where winners are judged on creativity or performance. Click to learn how these differ from random draws.
Games of skill are promotional contests where outcomes are determined by a participant’s abilities — such as creativity, knowledge, or effort. These include essay contests, photo captions, recipe submissions, and custom video entries.
They are often used when a brand wants to promote user-generated content, showcase talent, or legally allow purchases as part of participation.