What Should I Avoid When Doing YouTube Giveaways?
Most YouTube giveaway problems come from rewarding the wrong thing or skipping the rules. Avoid these:
- Rewarding subscribes, views, likes or comments. YouTube's fake engagement policy prohibits content that exists only to drive engagement, so we removed those Actions. A Visit YouTube Channel Action from the YouTube Actions list is fine.
- Charging to enter. YouTube's contest policies say a contest must be free to enter.
- Implying YouTube is involved. Your official rules must say YouTube isn't a sponsor and release YouTube from liability.
- Thin rules. They also need the legally required disclosures, a privacy notice and a link to YouTube's Community Guidelines.
- Taking ownership of entries. You can't make entrants hand over all rights to what they submit.
- Running it through ads. YouTube doesn't allow contests in ad units.
Gleam generates Terms & Conditions for every Competition, and you can write your own on the Hobby Plan and above. Either way, check they cover YouTube's list before you launch. This isn't legal advice.